Quick Facts

Cocktail History

The Boulevardier cocktail is a classic combination of whiskey, vermouth, and Campari that was popular in 1920s Prohibition-era Paris. It’s quite similar to the Negroni, however Boulevardier has a slightly darker color and smokier taste due to the whiskey used in place of gin. Its origin story is tied to Erskine Gwynne, an American writer and editor who founded Boulevard magazine in 1925. It’s rumoured that Gwynne brought this delicious concoction over from American bars with him when he settled into his new life in Paris. The Boulevardier has since become an evergreen favorite among cocktail enthusiasts around the world.


Cocktail Preparation

Add all ingredients into a cocktail shaker with ice and shake for 20-30 seconds or until chilled. Strain into a rocks glass over single ice cube. Garnish with an orange peel.

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